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Story Behind Vastradi Jewels - Indian Wedding Jewellery Wholesale & Retail Supplier

Started with an initial humble investment of few hundred Rupees and some experimental posts on Facebook page with a dream in our eyes to promote Indian Karigars, Indian women Entrepreneurs and their crafts & small local businesses a few years back, Vastradi has come a long way to become a well-known brand and a One-stop shop for Retail & Wholesale of Premium, Handcrafted, Costume, Fashion and Silver 92.5 Jewelry.

Vastradi collects and offers Handcrafted, hand-picked and hard-to-find Indian/international jewelry to our most-discerning customers worldwide.

In our online store and offline studio in Gurgaon, you will also find the ultimate and trendy women’s fashion jewelry.  We bring you the best mix of unique and ethnic inspired costume jewelry at fantastic prices along with Exotic earrings, necklaces, bracelets, bangles, rings, anklets from Indian Artisans and more from all over the World!  Also If your taste is urban Indian, Boho, designer chic, retro, or eclectic then you’ll definitely love our collection! 

Whether you need strut the red carpet, glow in the candlelight of a romantic dinner, enjoy cocktails in lavish cosmopolitan lounges, share secrets at casual book clubs or play away, our collection will easily present you with glamour and grace!


What Does Vastradi Means?

Vastradi story starts from our initial idea of selling Sambalpuri handcrafted sarees online, which pivoted to selling  Indian Handcrafted Ethnic Jewellery due to customer demand for Art jewellery and lack of demand for the costly hand-woven sarees online. Vastradi = Vastra+Adi, which means "clothing + etc" or "clothing + accessories".

Now that we have good number of customers trusting us and willing to buy high-value items, we plan to add handcrafted sarees again into our collection in near future!

Who we are

We are a team from varied backgrounds starting from Technology, Mobile, Marketing, Customer Service to Software development & Testing. We take pride in our customer service and always believe in not just in customer delight but to achieve the level of customer ecstasy. Trying our best to serve our customers, even if sometimes, it is beyond our scope. Please DO NOT hesitate to send us a mail at cs@vastradijewels.com for any complaint or suggestions to improve our services.

Vinay Jaiswal



An IIT Roorkee alumnus having a degree in Computer Science & Technology, Vinay has worked in various MNCs like Ericsson, Hughes Software (now Aricent) for more than a decade starting as a Telecom Software Developer and then as a Sales & Marketing professional selling Telecom VAS (Value Added Services), Hardware and Software solutions. He also had a stint in his family business of Inverter & Batteries which gave him valuable insights into retail / wholesale Sales & Marketing strategies while handling both B2B and B2C aspect of the business.

When his better half and co-founder, was looking to start off something of her own to fulfill her dreams of becoming an entrepreneur to help the karigars, fellow women entreprenuers and also be around her passion of fashion and Art jewelry, Vinay, equipped with an MBA degree in International Business, saw a huge opportunity, which pans across, not just the Indian market but also caters to global Indian diaspora and foreign buyers, due to deeper penetration of Internet and Facebook. Once decided to become a co-founder and an angel investor of Vastradi there was no looking back.

Coming from a business family, Vinay always had this passion for entrepreneurship & start-ups and has also been instrumental in driving the start-up community in Gurgaon along with Headstart while organizing their first "Startup Saturday" event in Gurgaon. 

All that learning he has gathered over a period of his career, coming quite handy, whether it is making a business plan, go-to-market strategy or developing & refining this e-commerce store to cater to always increasing customer traffic coming their way from India and abroad.

Write to him at vinay@vastradijewels.com about Technology, Marketing, Investment related queries about Vastradi Jewels.

Suman Dash


Since her childhood, Suman was exposed to all forms of art and encouraged to follow her own inspiration. She always loved collecting one-of-a-kind jewelry pieces. She has a knack of combining semi-precious gems, irregular stones and fine metals with expert craftsmanship. She says “I became a jewelry retailer following a fascination for anything beautiful and clearly visible social impact on numerous lives around her. It occurred to me that a jewelry piece is the smallest object one can wear that also tells stories.

My most joyful experience is when I sell a piece, and people seeing it place orders for similar pieces. And since most of our items has some component of karigari or handicraft involved, we are able to generate or improve the livelihood for that karigar.”

She is a traveler and loves to add fine pieces of jewelry in her basket from all over the world which also resonated well with both her Indian and global Customer’s choice and now she designs & curates jewelry pieces not only from India but from several other parts of the world as well.

By qualification, an Engineer in Electronics & Telecommunication, Suman left her cushy job a few years ago so that she could spend quality time with her family and now a Mother to doting daughter, she started her journey of Vastradi jewels a few years back along with her husband & co-founder.

A strong believer of Women Empowerment,  Suman also co-founded Pitaara, an exhibition / event group for Mompreneurs, who needed support & a platform to showcase their work or newly formed businesses to a wider audience

Write to her at suman@vastradijewels.com about her views on Social Impact, Products, Fashion tips & Trends, Supply Chain, Procurement, Operations, Logistics or Customer Service queries about Vastradi Jewels.

Visit us Here

Vastradi Enterprises
UG 26C, Upper Ground Floor, Omaxe Gurgaon Mall, Sohna Road
Sector-49, 122001
Gurgaon (Haryana)
E-mail : 

M: +91-9910602417 ; Tel: +91-124-4263341 (9 AM - 6 PM; Mon - Sat) 

Vastradi Jewels is a leading destination for online Jewelry shopping in India and expanding across the globe, offering some of the most premium at the same time, affordable Fashion, costume, handcrafted and ethnic Jewellery (sometimes called as Imitation and Artificial Jewellery) hassle-free experience with options of paying through Cash on Delivery, Debit Card, Credit Card and Net Banking processed through secure and trusted gateways. Now shop for your favorite Kundan, Polki , Silver, AD, CZ designs exclusively and elegantly made for Rings, Earrings, Necklaces, Pendant Sets and products from a host of other categories available. Some of the top selling categories on the website are Bridal wear, Office Wear, Fashion Wear, Evening Wear, Party Wear. Browse through our cool, fancy and funky selection featured on our site with a huge varieties to help you arrive at the right buying decision and at the same time fall in love with. Vastradi Jewels also offers International Shipping along with the domestic shipping and many sale and discount. Trust  and test us with at least one small purchase and you would not regret since our products look more tempting and beautiful in person than the photographs itself!

"Featured Videos by Vastradi Jewels "
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